A few weeks ago, I was on a TV interview and the host had an eye lash stuck to her cheek. Not knowing her very well, I waited to see if one of her staff members would say anything to her directly. As time went on, the interview was about to start, I leaned over and whispered to her, “Hey, if you had an eyelash on your cheek would you want to know?” She replied, “Of course!”
Similarly, last year I stood in front of a room of Co-Active Leaders as they objectively told me where I showed up as a leader and where I failed. Humbling of course but at the end of the day don’t you want to know when you have an “eyelash stuck to your cheek”?
Align your strengths with Customer gaps
You know you have strengths, however, what do you know about how your customer’s perceive the work you do? What are you doing to align your strengths with your customer’s gaps? Whether you work for someone else or have your own business, we all need to consider how our interactions impact those around us.
What do you know about what your customer’s see, hear or feel? Most importantly what do your customer’s value? Take this a step further, what you know about your internal customers?
Your Customer
Below is an example, of a model that you can create to show the touch points between you and your customer called the “Line of Sight Model.” This is a GREAT model to make sure what you think is happening within your inside world is actually happening in your outside world!
In this model, the Senior Vice President’s (SVP) Customer is his/her Board of Directors. You may notice that the SVP’ activities are between the Board of Directors and their own team. So it makes sense in this example that the SVP might feel caught in the middle, under pressure, conflicted, and lonely.
How can my team help this SVP?
- Offer an objective set of eyes and ears to help identify what’s next for them.
- Inspire and equip them to have a work-life that supports their legacy and meet the financial needs of their family.
- Create a safe place to help them process their next steps in their business.
- Maximize their time by working with other successful Business Leaders.
Are you ready for a Super Team that you can rely on to be there for you always? The ACTT Leadership Program provides an inspiring and informative space for Business Leaders (C-level executives, Business Owners and entrepreneurs) to have a meaningful and prosperous work-life that does more than pay the bills.
Making it real
- What do you know about your strengths as they relate to your Customer’s gaps?
- List all the types of Customers you have, what do you know about each of them?
- What one thing can you do today to have a stronger connection within your world?